NEW RESEARCH: Exploiting the ‘Service’ in SaaS

The second ‘S’ in SaaS is routinely overlooked but suppliers are missing an opportunity by underplaying this aspect of the model.

The latest research from the TechSectorViews research stream focusses on how SAP is looking to add value and build up its SaaS position by making service a point of differentiation for its combined on premise and SaaS HR business division. It is off to a good start because the HR division is run by Mike Ettling who is steeped in HR services experience. As SaaS moves into the back office and sales propositions grow in length and complexity, the scope to add value increases but it is a balancing act between light touch services and the simplicity of the SaaS model.     

Eligible subscribers can download the SAP: Cloud HR differentiation through services practice? report, those of you who have not taken a subscription yet can find out more from Deb Seth (dseth@techmarketview.com).

Posted by Angela Eager at '15:34' - Tagged: cloud