OneID: Regulatory reform to boost adoption of digital identity services

UK startup OneID is seeking to establish itself as one of the primary providers of digital identify services. Its unique approach involves using banks as a means to verify a person’s identity, sparing consumers (and businesses) from the laborious task of submitting and reviewing passports and other identity documents.  The market has seen rapid developments over the past 12 months, driven by regulatory change and a need to improve the customer experience of both onboarding processes and the purchase of online goods and services.

I recently caught up with OneID CEO Paula Sussex, along with Keith Mabbit (Chief Customer Officer), Stuart Kempster (Chief Product Officer) and Adrian Field (Director of Market Development), to understand how the adoption of digital identity services has progressed over the past year, why changes in regulation are driving growth, and what this means for the future of OneID and the UK’s digital infrastructure.

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