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Long-time partners Accenture and SAP are extending their relationship to target organisations with annual revenue of up to $5bn. The joint ADVANCE preconfigured offerings are focused on finance, procurement, supply chain and workforce management.
Available in what are described as “ready-to-consume, right-sized packages”, the new solutions are tailored
by industry and function. They bring together SAP Business Suite software with the IT services supplier’s design, implementation, delivery and operations capabilities. Accenture will invest in a dedicated practice of go-to-market and SAP-certified SaaS professionals to support the drive into the mid-market by the two companies.
The ADVANCE initiative marks a step up in SAP’s efforts to extend its appeal beyond the large corporate arena. Two years ago, the software provider unveiled Grow with SAP which is designed to make the selection and implementation of a cloud-based ERP system easier and less costly for smaller organisations.
With overall IT services growth in the enterprise space proving tepid during the last couple of years, Accenture too is no doubt hoping that this move will broaden its market reach to provide an additional avenue for expansion. It is, however, by no means the only major player to now be taking a greater interest in joint platform plays targeting the mid-market opportunity. Eight weeks ago, for example, Cognizant and ServiceNow unveiled a collaborative push aimed mid-tier banks (see here).
Posted by: Duncan Aitchison at 08:47
Tags:
erp
mid-market
partnership