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Wednesday 17 July 2019

UK Market Trends & Forecasts 2019-2022: Do you understand Digital Chaos?

marIn UK SITS Market Trends & Forecasts 2019-2022, TechMarketView’s expert analyst team explains the most important – and some of the most complex – trends in the market.

The report introduces the idea that, across industries, we are witnessing digital chaos. Much early digital development was undertaken in an anarchic environment. Ironically, in the phase of digital maturity we refer to as ‘simple digital’ which has been focused on point, predominantly front-end solutions, the result has been an often-disorganised ICT estate that requires a degree of order to be restored. And that is without yet achieving the digital nirvana of cross-boundary (cross functional, cross-process, cross business unit) data flow that would bring the biggest value to organisations… something which is set to add yet another level of complexity.

The need to make sense of the disorder makes TechMarketView’s research theme for 2019 – ‘The Year of the Relationship: Extend, Evolve, Optimise’  – more pertinent than ever. End user organisations must create islands of stability within the chaos before they can even contemplate a move to truly disruptive digital transformation. Faced with a mountain to climb, and against a backdrop of political and economic uncertainty, risk aversion and caution will abound. IT suppliers will need to focus hard on relationships with clients, prospects, partners and employees if they are going to unlock digital investment.

As you read detailed market analysis from each of TechMarketView’s Research Directors, it will become evident that this digital chaos is influencing the rate of growth in the market over the coming years. In 2018, the performance of the UK SITS market improved, but we don’t expect such a rosy picture in 2019. And it will be a few years until we believe the environment will be ripe for an acceleration in ICT and digital investment.

Note, though, that the market is changing shape. At TechMarketView we have acknowledged this with the launch of our new market forecast model. TechMarketView’s Digital Evolution Model (DEM) – has been designed to shine a spotlight on the shift from spend on heritage – or legacy - ICT to spend on the ‘new’ (digital, platform and cyber). We have also sought to reflect the increasing breaking of boundaries between traditional ICT asset demarcations (infrastructure, applications, business process) by focusing primarily on the nature of what is being delivered (consulting, solutions, and operations). For suppliers, UK SITS Market Trends & Forecasts 2019 highlights where the opportunities lie, and how to benefit, considering shifting market demands.

To make sure you are prepared to respond to the evolving world, read UK SITS Market Trends & Forecasts 2019 now. Subscribers can also access the detailed market size and forecast numbers in either spreadsheet or PDF format.

This report should be read alongside UK SITS Supplier Ranking Report 2019 for a complete, and unrivalled, view of UK tech.

If you are not yet a subscriber, please contact our Client Services team ( to gain access or to book a webinar presentation of the research by one of the analyst team.

To hear directly from the TechMarketView analyst team, come along to our annual Presentation & Dinner on Thursday 12th September 2019, London (more details here).

Posted by: HotViews Editor at 09:26

Tags: cloud   digital   cyber   AI   platforms  

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