Duncan Aitchison

TechSectorViews includes research on the UK application services marketplace, led by Research Director Duncan Aitchison. Duncan is a respected industry analyst known for his in-depth knowledge of the outsourcing, SI and consulting markets. He also has a particular focus on business and commercial models.

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Research Agenda

"In 2020 I will be looking at how new commercial and operational models are beginning to redefine traditional client/vendor engagement constructs. The needs and expectations of buyers are evolving rapidly. Successful service suppliers must increasingly be able to establish enduring client relationships that deliver business outcomes born of continuous innovation, supply chain-wide collaboration and near real-time agility. But just how much progress is being made along this challenging path? Approaches to the business of service supply need to develop faster for the market to break free from today’s digital chaos and accelerate the widespread pursuit of complex, cross-enterprise, digital transformation." Duncan Aitchison, Research Director, TechSectorViews (Business and Commercial)

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