ESASViews assesses Big Data

Recent research from the ESASViews stream looked at the real world situation underneath the Big Data hyperbole in ‘What are the market realities behind Big Data?’. In an area that is still so immature that the definition defies consensus and investment swamps revenue, this research looks at what it is all about, how it is developing and the key software providers that are helping to shape the market. We are highlighting the research now in case the festivities frenzy meant you missed the original publication in late December.

One thing is clear – industry-specifics will be critical to the development of the Big Data and related analytics market but each sector has very different triggers, which presents a challenging environment for suppliers. Failure to spot and respond to the differences will make it so much harder to recoup extensive upfront investments. With suppliers looking to Big Data to compensate for falling revenues in other areas, it is something no-one cannot afford to get wrong so we will be revisiting this topic repeatedly during the year. Subscribers can read our initial findings here, those of you who have not joined the TechMarketView family yet, can find out more by contacting Deborah Seth (dseth@techmarketview.com).

Posted by Angela Eager at '12:18' - Tagged: software   bigdata   applications