*NEW RESEARCH* The Customer Experience Market Opportunity

TechMarketView’s brand new research on the UK Customer Experience (CX) market is now live for our subscribers. The Customer Experience Market Opportunity report contains data from our experts on the size and growth rates of the Software and IT Services (SITS) CX market and its primary segments. The research also provides insight into the key trends shaping demand and identifies the opportunities and challenges that lie ahead for suppliers seeking to prosper in this rapidly evolving space.

The UK CX Software and IT Services arena has built up an impressive head of steam over the past decade. Now the focus for over a fifth of all SITS expenditure in this country, the CX segment has become one of the most intensely competitive parts of the market. It is also an arena in which success will require keeping pace with the rapidly evolving changes in buyer expectations, investment priorities, and technology strategies.

Annual sales of these offerings have jumped by almost 30% since the start of the decade. Buyer focus has, however, progressively switched from spending to survive to investing to thrive. Despite the increasingly challenging economic outlook, enterprises are continuing to commit substantial funds to CX initiatives in the pursuit of step changes to business performance.

If you are a subscriber to TechSectorViews, download The Customer Experience Market Opportunity report today. If you don’t have a subscription and would like to gain access the report and our other research and services please contact Deb Seth.

Posted by Duncan Aitchison at '08:37' - Tagged: newresearch   customer+experience