*UKHotViewsExtra* Zoho flies under the radar – but should it?

Privately-held, 25 years in business, bootstrapped from the start (and still no external investment) and with estimated annual revenue of $500m+, business software supplier Zoho flies under the radar. Yet 60m+ users access its SaaS business software, it has 9000 employees and a level of sustained growth that wouldn’t embarrass the leading high growth SaaS pure plays. 

It is a global tech company with the necessary attributes but not a tech company from the traditional mould: more a development company developing relationships with employees, customers and communities. Under the guidance of co-founder and CEO Sridhar Vembu it has a distinctive philosophy and approach to market, enabling it to deliver profitable commercial success (although it is selective about the financial data it discloses) as well - or indeed because of - its commitment to contribute to the people, communities and local economies it is enmeshed within. 

Hearing Vembu at a recent analyst event provided plenty to think about in terms of the developing role and responsibilities of software companies, not just in terms of software architecture but economic and societal impact too. With COVID-19 changing perceptions and challenging norms, and sustainability in its many forms such a critical issue too, this is the time for organisations to determine how in tune they are with current and developing needs as they “Reset and Reimagine”. And as TechMarketView has said many times, doing good is good for business. 

Read our analysis of Zoho in UKHotViewsExtra Zoho flies under the radar – but should it?

TechMarketView subscribers, including UKHotViews Premium subscribers, can access this research note. If you’d like information on our services you can email Deb Seth. 

Posted by Angela Eager at '08:49' - Tagged: cloud   software   sustainability   resetandreimagine