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That entrepreneurs need to be ambitious should be a given. If they are articulate too, then that’s a real bonus. Which is another reason I was impressed when I spoke to Steven Frost. He’s the founder and CEO of Work Buzz, the Milton Keynes-based employee engagement start-up I wrote about a week or two ago (see Work Buzz gets more dosh to engage more employees).

What I missed telling you then was his back story, which I alluded to referring to his time in financial services. Frost made the jump into tech through his dream of running his own ‘franchisee engagement’ business, helping franchise brand owners keep a finger on the happiness pulse of their franchisees. This morphed into the ‘full-fat’ employee engagement platform that became Work Buzz.

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Posted by Anthony Miller at '08:12' - Tagged: startup