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Well, so do lots of other young tech businesses that need to broaden their go-to-market having passed the stage where the founder is the chief (often sole) sales rep and deals are done through personal connections.
But where do you start?
Well, you can search the web for ‘how to build a partner channel’ and you’ll find plenty of businesses offering to take your money to give you their opinion on how it’s done.
Or you can learn from other founders that have ‘been there and done that’.
And that’s what we’d like to help you do.
So I’d like to hear from founders of UK tech startups, scaleups and other young businesses that have built or are building their partner channel from scratch and arrange a 30-minute chat about your experiences.
I’ll put whatever I get into a short research note which anyone who participates will get for free, no strings attached. Don’t worry, I won’t mention your company name unless you want me too.
Just drop me a line (amiller@techmarketview.com) and let’s set up a chat over the next few weeks.
Posted by Anthony Miller at '01:00'